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Intellectual Property Rights: A Management Perspective

FREE (Audit)
Indian Institute of Management Bangalore (IIMB)
Course by
SwayamCourses from Swayam
Certificate awarded
For Rs. 1000
Intermediate

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Checklist

Certification

You will get a certificate on completing this course.

University

The course is not from a very prestigious university.

Price

This course costs very less.

Why should you choose this course?

Description

This course will provide insight on the competitive and strategic advantages of enterprises by using Intellectual Property Rights. You will learn about the different types of Intellectual Property as well as the strategy, valuation and asset management of it.
The course also includes an array of interviews with leading experts and will help you understand the opinions of Policy makers vis-à-vis the gaps experienced by the distinguished patrons, hailing from various facets of the field of Intellectual Property.

What you'll learn
To achieve a basic understanding of the Intellectual Properties and their classification through studying their features
To analyze the significance of Intellectual Property in strategic pursuits of an organization
To calculate the quantifiable value of Intellectual Properties, based on certain financial details of an organization
To examine the socio-economic and legal impact of the Intellectual Properties against the motive of the corporates
To develop a perspective on the sustainability of providing protection to Intellectual Properties in the light of public policy and outlook of opposition

Syllabus

COURSE LAYOUTWeek 1: An Introduction to Intellectual PropertyIntroductionHistorical referenceInternational PerspectiveWorld Intellectual Property OrganizationWeek 2: Types of Intellectual PropertyCategorization, characteristic and differentiation of major Intellectual Properties:PatentTrademarkCopyrightGeographical IndicationsWeek 3: Strategy, Valuation & Asset Management of Intellectual PropertyIntellectual Property as a strategic toolIntellectual Property as an assetEvaluation of Intellectual PropertyWeek 4: Civil Societies, Public Policy & Intellectual PropertySocial Dimensions of Intellectual Property: Civil Societies and Public PolicyObjections, Limitations and Exceptions to Intellectual Property RightsWeek 5: Views of the Stakeholders Case StudyInterviews

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