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Price

This course is costly - Rs. 3499/-.

Difficulty

The students of this course have found this course easy.

Content

The students of this course have liked the content of this course.

Teaching

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Satisfaction

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You can get a cashback of ₹ 175 on buying this course.

The NEW 2021 Marketing MASTERCLASS for Startups and Leaders

The NEW 2021 Marketing MASTERCLASS for Startups and Leaders

3499
Start anytime
Self paced
English
Course by
UdemyCourses from Udemy
Certificate awarded
Mixed
Login to earn ₹ 175

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Map your Career

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Map your Career

Not sure which job profiles this course will open for you? Check out our AI based tool to get a complete personalized career map.

Checklist

Certification

You will get a certificate on completing this course.

University

This course is not affiliated with any university.

Price

This course is costly - Rs. 3499/-.

Difficulty

The students of this course have found this course easy.

Content

The students of this course have liked the content of this course.

Teaching

The students of this course have liked how the instructor has taught this course.

Satisfaction

The students of this course are overall satisfied with this course.

Edvicer's Rewards

You can get a cashback of ₹ 175 on buying this course.

Why should you choose this course?

Description

Advanced Marketing Strategy: Digital Marketing, Belief Framework, CRO, SEO, Content Engagement Plan, Multi-Channel Leads

Syllabus

1. Introduction
2. Build Your Model
3. Step 1: Know Your Numbers
4. Step 2: Measuring
5. Step 3: Conversion Rates
6. Step 4: Building Your Model
7. Step 5: Building Your Scenarios
8. Next Steps
9. SESSION 2 INTRODUCTION
10. The Belief Framework
11. Rules of Belief
12. The Belief Framework
13. Principle 1: Act Like a Mentor
14. Principle 2: Your Customer is Human
15. Principle 3: Identify and Establish the Need
16. Principle 4: You Have the Solution
17. Principle 5: People Respond to Direction
18. Important Tensions
19. SESSION 3 INTRODUCTION
20. Conversion Rate Optimization (CRO)
21. STEP 1: MEASURE
22. STEP 2: ANALYZE
23. STEP 3: STRATEGIZE
24. STEP 4: DESIGN
25. STEP 5: IMPLEMENT
26. STEP 6: LEARN
27. Key CRO Takeaways
28. SESSION 4 INTRODUCTION
29. Search Engine Optimization (SEO)
30. PART 1: TECHNICAL SEO
31. PART 2: CONTENT
32. PART 3: LINKING
33. METRICS
34. SESSION 5 INTRODUCTION
35. Content Engagement Plan
36. STAGE 1: TOFU CONTENT
37. STAGE 2: MOFU CONTENT
38. STAGE 3: BOFU CONTENT
39. STAGE 4: RETENTION CONTENT
40. Measuring Success
41. HOMEWORK
42. SESSION 6 INTRODUCTION
43. Multi-Channel Lead Acquisition
44. DATA INFORMED
45. ALL CHANNELS ARE PART OF THE JOURNEY
46. INTEGRATED MARKETING COMMUNICATIONS (IMC)
47. DEVICE AGNOSTICISM
48. BRANDED STYLE GUIDE
49. CHANNEL: EMAIL
50. CHANNEL: SOCIAL
51. CHANNEL: SEARCH MARKETING
52. CHANNEL: REMARKETING

What others say about this course

Reviews from Udemy

Thank you, very good match, learned and reviewed my knowledge, enjoyed it overall, good content

The course had a lot of information, but a lot of it was repetitive or long-winded. I spent a lot of time skipping through or speeding up at 2x speed. The most helpful information was about buyer perso  Read More ...

Thank you to put this course together. Great insight and knowledge shared in the course. Although this is a vast topic and there is a lot to learn I can say I now have a good understanding of what make  Read More ...

It’s very informative, the instructor broke down the terminologies and applications used in the video into easy to understand concepts. Thank you for this. I found the lectures on measures and conversi  Read More ...

Just right, as I have a prior knowledge. This course though is a good refresher for a practitioner like me. Thank you.

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